Firefighter’s Secret Baby Back Cover Copy


Harlequin enterprises is a women’s and romance fiction publisher. The company has multiple imprints to publish novels with various themes to cater to specific audiences. 


Harlequin needed back cover copy for “The Firefighter’s Secret Baby,” a novel in its “Atlanta Heroes” line. As with any back cover copy, the challenge is to highlight the key elements from the storyline that will be most likely to attract and entice the ideal reader—all while staying within the Harlequin brand voice. 


The key to making this novel sound particularly interesting was to balance the sexiness the firefighter stereotype (and a one-night stand) with the satisfying tease of a potential perfect romance and perfect family.