EnergySage Explanation Graphic

Client:

EnergySage is a company that helps consumers compare solar panel configurations and installers to find the best option for themselves to save money now and over time as well as, of course, help save the environment. 

Challenge:

Solar panel installation, as well as the steps in the EnergySage process, are unfamiliar to the average homeowner. EnergySage needed a series of explainer graphics to make the process seem easy, straightforward, and beneficial.

Solution:

Through a combination of highlighting key statistics and concise copy focused on the positive results of the process, I crafted messaging that drove people to consume each panel of the explainer slider and, at the end, drove them to take action on the information they consumed and absorbed.